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Cups & Merch

Shine in the New Year with Starbucks New Winter Merchandise

Starbucks is welcoming 2024 with new winter-inspired merchandise in rich metallic colors and enchanting patterns.

January 3, 2024
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  • 2 min read
  • January 3, 2024

Alongside the launch of its winter menu, Starbucks is welcoming 2024 with new winter-inspired merchandise in rich metallic colors and enchanting patterns. The collection includes stainless steel and ceramic tumblers, cold cups, mugs, water bottles and collectable keychains. The new merchandise collection is available at select Starbucks stores in the U.S. for a limited time, while supplies last.

Beginning today, you can sip in style and bring your own clean, personal cup for every visit – including in the drive-thru, the Starbucks app, and in café – at all company-operated stores and participating licensed stores in the U.S. and Canada! This milestone achieves a goal we set in 2022 to make it easier for customers to use reusable cups and furthers Starbucks efforts to reduce waste by 50% by 2030. Plus, customers at participating stores in the U.S. and Canada who bring any clean, personal cup will receive a $0.10 discount on their beverage, and in the U.S., Starbucks Rewards members will receive 25 Bonus Stars.*

Periwinkle Gradient Bling Cold Cup (24 oz)

Bring on the bling with this gradient cold cup, reminiscent of a frosty winter sunset.

Price: $22.95

Winter Floral Cold Cup (24 oz)

Before the first flower blooms, add some floral flair to each day with this cold cup.

Price: $19.95

Lime Green Geometric Cold Cup (24 oz)

Brighten up any chilly day with this lime green cold cup.

Price: $29.95

Geometric Blue Ceramic Tumbler (12 oz)

Enjoy the warmth of hot drinks all season long with this Geometric Blue Ceramic Tumbler.

Price: $22.95

Speckled Blue Tumbler (20 oz)

No matter the forecast, beat the winter blues with this speckled blue tumbler.

Price: $29.95

Seafoam Stainless Steel Vacuum Cold Cup (24 oz)

This stainless steel vacuum cold cup has a twist-to-seal lid that makes it the perfect leak-resistant companion to any winter excursion. Available exclusively at Starbucks company-operated stores.

Price: $29.95

Iridescent Sugar Plum Tumbler (12 oz)

Keep beverages toasty in this sleek and chic sugar plum tumbler.

Price: $22.95

Starbucks Cards

Customers can also load amounts from $5 to $100 on Starbucks Cards or Starbucks Card eGifts in a variety of winter-themed designs. Pro tip: customers can even send a Starbucks Card eGift via iMessage.

*Valid at participating stores only (max 3x per day). To qualify for the reusable cup benefit, you must have made at least one Star earning transaction.

Pricing of drinkware varies by retailer; availability may vary based on store location.

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