A new layer of flavor: Meet the Starbucks Strato™ Frappuccino® blended beverage
The Strato™ Frappuccino® blended beverage combines creamy cold foam with familiar flavors reimagined in modern, textured ways.
This summer, a Starbucks classic is reimagined with the Strato™ Frappuccino® blended beverage – a name inspired by the Italian word strato, meaning “layer.”
The Strato™ Frappuccino® Blended Beverage combines creamy cold foam with familiar flavors reimagined in modern, textured ways. Whether it’s the sweet touch of spice from the brown sugar and cinnamon of the new Brown Sugar Strato™ Frappuccino®, Blended Beverage the brightness of Strawberry Matcha Strato™ Frappuccino® Blended Beverage, or the richness of Salted Caramel Mocha Strato™ Frappuccino® Blended Beverage, these drinks offer a fresh take on a classic – crafted for those looking for something a little more refined, without losing the fun that made Frappuccino® a favorite. The new beverages will be available in Starbucks stores starting July 8, for a limited time.
“It’s the perfect time for a beverage like this,” says Susan Engdahl who is part of the team at Starbucks who helped create the beverage. “Customers know and love the Frappuccino® blended beverage drink, and this gives them a new way to enjoy it. As we celebrate the 30th anniversary of Frappuccino, we’re excited to offer a modern take on a classic beverage, with layers of flavor and creamy texture that customers are craving right now.”
The new Strato™ Frappuccino® Blended Beverage is also one of the first beverages to be tested through Starting 5 – a new program in which five coffeehouses test new menu items before they roll out nationally. Elizabeth, a partner in California, works at one of the cafes that tested Strato Frappuccino, and saw firsthand how the new drinks are resonating.
“The Starting 5 creates a space where we feel heard, valued, and able to see our feedback directly influence our coffeehouses. I loved seeing how customers were drawn to the Strato Frappuccino right away and how partners (baristas) loved the creativity and engagement with customers when sharing details about the new beverages. This modern take on the Frappuccino really is a game changer!”
Here’s a look at the three new Strato beverages in Starbucks stores:
Salted Caramel Mocha Strato™ Frappuccino® Blended Beverage
A rich blend of the sweet flavors of chocolate and caramel, made with mocha sauce, Frappuccino® Roast coffee, milk and ice. The beverage is topped with a rich layer of salted caramel-flavored cream cold foam and a zigzag of caramel drizzle.
Strawberry Matcha Strato™ Frappuccino® Blended Beverage
A vibrant blend of Starbucks reformulated unsweetened matcha, classic syrup, milk, and ice, layered with juicy strawberry-flavored cream cold foam.
Brown Sugar Strato™ Frappuccino® Blended Beverage
A blend of Frappuccino® Roast coffee, milk, and ice, layered with brown sugar-flavored cream cold foam. A strike of cinnamon is an elegant finishing touch.
