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Holiday Cups

A collection of festive Starbucks coffee cups in various red designs, featuring holiday themes and the Starbucks logo.

Enjoy this piece from our history.

For decades, the return of our holiday cups has marked the arrival of the season (our aprons are another telltale sign). It’s a ritual for many that’s as beloved as that first sip of Peppermint Mocha.

Our first holiday cup debuted in 1997 and was perhaps most notable for what it was not – red! It came in four colors: a deep magenta and three other jewel-tones. In fact, it would be two more years before the cup would don its signature color, a vibrant candy-apple shade that has made its way into each subsequent creation.

Over the years the cup’s annual iterations have been featured everywhere from morning talk shows to late night stand-up routines. Regardless of the design, one thing is certain: Even decades after its debut, the cup has become an enduring symbol of the holidays.

  • A collection of festive Starbucks coffee cups in various red designs, featuring holiday themes and patterns, arranged in rows.
    Holiday cups

Milestones

  • 1986: First Eggnog Latte is served.
  • 1997: Our first holiday cups hit stores.

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